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Investing in an integrated social networking platform can be a hugely positive move for your business, encouraging your staff to grow their own bespoke support communities, identify and directly liaise with key problem solvers, and propose and enable the distribution of targeted boutique tech webinars, broadly empowering the connected solutions that come together to grow your dreams or whatever.

It also gives your people a place to share unfortunately worded tributes to deceased friends, and ill advised political poetry, providing them with a broadly creative space in which to get themselves fired. In another life, I’m fortunate enough to have access to such a space for my own twin passions – incisive and informative analysis of the fascinating world of business stationery, and touting witless initiatives of my own creation. Join me, as I post them again. You’re welcome to read them.

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